Natural SEO Psychom website

Natural SEO Psychom website

Search Engine Optimization (SEO) for the Psychom website is a very interesting subject, which we’re going to discuss in the following article.

it has to be said that our mission for this client only covers the first part (of 03 phases) in the SEO project.

In fact, we will take care of the following actions:

• Page markup
• Article tagging
• Media beacons
• configuration of Json codes for Schema.org identifiers

Digital Syndrom takes care of SEO website Psychom This is a dynamic WordPress website for our client.

Definition of SEO

Search Engine Optimization or SEO is a set of techniques designed to improve a site’s visibility in search engine results pages, in order to increase traffic.

Search engine optimization (SEO) is an important communication and development lever for a company. It enables you to position your site on the most profitable keywords, thus attracting visitors who are potential customers. It also enables you to develop your reputation on the Internet, and make yourself visible among your competitors.

The principle behind SEO is simple: search engines display websites according to their relevance. This relevance is determined by the analysis of over 200 criteria, grouped into three main categories:

– site content (text, HTML tags, etc.)

– external elements surrounding the site (links, social networks, etc.)

– technical aspects (page loading speed on mobile, loading time on desktop, etc.).

Why create SEO content?

When you consider that 90% of online shoppers (the heart of online sales) base their decision on the first page of Google or SERP (for Search Engine Result Page), it’s easy to see why good web referencing is essential.

This sets a new standard in the world of SEO. Indeed, Google’s top ranking is becoming almost a single target for all our SEO missions.

Psychom referencement

There are a number of techniques for achieving good placement on Google, falling into two categories:

• On-site SEO: all the techniques performed on the site itself, such as coding, metas, plugins, optimization and content creation.
• Off-site SEO: techniques used outside the website, such as backlinks, submissions, directories, etc.

Web content creation is one of the most important “on-site” methods. Whether you’re creating pages for your website or publishing a blog post, you need to master good content creation practices.

Project information :

Customer : Psychom

Project completion date: September 2022

Update: 05/12/2022