Refonte technique du site Excel Plast Tunisie : passage de Joomla à WordPress & WooCommerce

Why a major technical overhaul for Excel Plast Tunisie?

In a rapidly evolving digital landscape, the longevity and performance of a website have become key factors in supporting the growth of industrial companies like Excel Plast Tunisie. As a pioneer in the plastic processing and recycling sector in Tunisia, Excel Plast Tunisie recently entrusted Digital Syndrom with a crucial mission: migrating its website, originally developed on Joomla, to a modern, scalable platform suitable for e-commerce: WordPress paired with WooCommerce.

This move addresses several major challenges: enhanced security, simplified maintenance, functional scalability, mobile accessibility, and the integration of online sales solutions. These are all essential today for strengthening its presence in the Tunisian and international markets.

Key Migration Stages: A Methodical Undertaking

1. Audit & Deletion of the Old Joomla Version

The first step involved a comprehensive audit of the existing Joomla site. This was to assess content volume, site structure, strengths to retain, and the technical limitations of the aging CMS. Following this assessment, we meticulously planned the elimination of the Joomla version, ensuring a complete backup of all data and gradual redirection to avoid losing natural search engine optimisation (SEO).

2. Server Migration: PHP Version Upgrade

The redesign would not have been possible without a progressive (staged) upgrade of the PHP version on the hosting server. Such a task is critical as it determines compatibility with the latest versions of WordPress and WooCommerce. This operation required rigorous compatibility testing, minimising the risks of service interruption while leveraging the best web development practices.

To learn more about best practices for PHP server migration, consult this official WordPress guide.

3. Installation and Configuration of the New WordPress + WooCommerce Ecosystem

Once the server environment was stabilised, we deployed WordPress and WooCommerce. These were chosen for their modularity, dynamic community, and ability to support the development of a modern, high-performance online shop.

The major steps completed include:

• Installing a professional theme compatible with WooCommerce, customised to reflect the visual identity of Excel Plast Tunisie.
• Migrating and importing existing content: pages, articles, product images, catalogues, and media.
• Structuring the online shop: product categories, stock management, and the ordering and payment interface.
• Implementing SEO management and optimisation tools to preserve and improve the site’s ranking on Google.

To discover other industrial website migration and creation projects, browse our Digital Syndrom portfolio.

4. Technical Update of the Theme, WordPress Core, and Plugins

In a sustainable digital environment, security and stability are fundamental. We therefore systematically updated:

• The graphic theme (including responsive design management)
• The WordPress core (core update)
• All plugins, favouring reliable, compatible, and officially maintained extensions

This rigorous approach guarantees our clients a scalable, secure, and performance-optimised technical foundation.

Tangible Benefits for Excel Plast Tunisie

Simplified and Autonomous Management

Administering the site with WordPress drastically simplifies daily operations for Excel Plast Tunisie. Adding new products, managing orders, and publishing industry news can now be done in a few clicks, without needing advanced technical skills.

A High-Performing and Scalable E-commerce Site

Thanks to WooCommerce, Excel Plast Tunisie can now offer its plastic solutions for sale online, open up new markets, manage seasonal promotions, and integrate new payment methods over time.

Preserved and Boosted SEO

The migration was designed to maintain the existing search engine ranking through:

• Managing 301 redirects from the old Joomla URLs to the new WordPress URLs
• Installing SEO plugins (Yoast SEO, Rank Math, etc.)
• A clean HTML5 structure, respecting accessibility and Google’s expectations
• Optimised loading speed
•  To explore our methods and results, visit the Digital Syndrom Portfolio section.

Enhanced Security

Kept up-to-date, WordPress and WooCommerce now offer an arsenal of security tools: application firewall, enhanced authentication, fine-grained user role management, HTTPS protocols… everything has been implemented to guarantee data protection and peace of mind for the Excel Plast Tunisie teams.

What this Technical Redesign Says About Digital Syndrom’s Support

At Digital Syndrom, we view every technical redesign project as a lasting partnership. The support offered to Excel Plast Tunisie is part of our commitment to providing our industrial clients with the most current, robust, and profitable digital solutions on the market.

We adapt our interventions to the business challenges and digital ecosystem of each client, as evidenced by our extensive portfolio of successful collaborations across the MENA region. Whether you are an SME, an industrial group, or an innovative player, discover our range of services – from digital strategy to web project management, including custom development.

To go further:

• Need to redesign your industrial website? Discover our expertise in WordPress development.
• Looking to launch your online store? Our WooCommerce experts support your company’s digital transformation step by step.
• To explore our bespoke offers and contact our team, visit our contact page.

Conclusion

The technical redesign of the Excel Plast Tunisie website, from the Joomla CMS to the WordPress & WooCommerce ecosystem, perfectly illustrates the importance of relying on an expert partner to succeed in digital transformation. From the initial audit to final production, including server migration and continuous optimisation, every step was undertaken to provide our client with a sustainable, robust website, capable of supporting their industrial and e-commerce ambitions.

Would you like to discover other success stories or entrust your company’s digital transformation to an experienced team? Consult our Digital Syndrom portfolio now or contact us directly.

Tags: #WebsiteRedesign #WordPress #WooCommerce #Joomla #DigitalTransformation #DigitalSyndrom #Ecommerce #SEO #TunisianIndustry

This article is part of our series of case studies on the digital transformation of industrial companies. Discover other projects carried out by Digital Syndrom on our portfolio page.