Mobile signage Pizza Hut

Mobile signage Pizza Hut

Our agency took on the task of designing Mobile Display Pizza Hut

Our agency handled a mobile poster campaign for our client PIZZA HUT.

Our agency prepared the graphic design, the videos, the truck schedule and the duration of the campaign.

The importance of urban advertising in a company’s communication policy

Urban advertising plays a crucial role in a company’s communications policy. It offers high visibility and can reach a wide audience thanks to its location in busy public spaces.

Using urban advertising as a communication medium enables a company to raise its profile with its target audience. Posters and billboards attract the attention of passers-by and create a strong visual impact1. They can effectively convey company messages, promote products or services, or highlight special events.

Urban OOH also offers a high degree of personalization, as companies can choose the strategic location of their posters according to their target audience. This maximizes the impact of the advertising campaign, reaching potential consumers directly in their everyday environment1.

In addition to increased visibility, urban billboards also have the advantage of being a large-format advertising medium. This larger size enables clear, high-impact messages to be conveyed, helping to increase the memorability of the company and its brand.

It’s worth noting that urban billboards are not limited to commercial advertising, but can also be used for political campaigns or social awareness initiatives2. It therefore offers companies the opportunity to associate their brand with important causes and reinforce their image as a responsible brand.

In short, urban advertising is a powerful tool in a company’s communications policy. It offers increased visibility, strong visual impact, a high degree of personalization and the opportunity to position itself as a committed company. By integrating urban OOH into their communications strategy, companies can reach a wide audience and significantly strengthen their brand.

Mission carried out in August 2017