Community management excelplast

ExcelPlast Community Management

We took on a 03-month assignment to manage the social media accounts of our client Excel Plast Tunisie.

This mission consists of creating accounts, customizing banners and logo cartridges, inserting articles concerning the company, or articles concerning the field of activity, or articles of a general nature concerning the economy, management, …

The aim of our mission was to obtain a broad base of technical and general information about our customers’ production capacity and products.

This mission will have a second phase starting in September with sponsored links campaigns and Fan recruitment.

Community management excelplast

The importance of Community Management for a plastics manufacturer

Community Management has become an essential tool for companies in all sectors. For a plastics manufacturer, it is of particular importance because of the specificities of this field.

First and foremost, Community Management enables a plastics manufacturer to connect with its target audience and create a community around its brand. Using social media such as Facebook, Twitter or LinkedIn, the company can share information about its products and services, as well as news relevant to its sector. Not only does this enable the company to promote its brand, but also to build a relationship of trust with its customers and prospects.

Community Management can also help a plastics manufacturer track trends and developments in its market. By monitoring online conversations and analyzing user comments, the company can gain a better understanding of its customers’ needs and expectations. This enables it to adapt its sales strategy accordingly and remain competitive in the marketplace.

In addition, Community Management can serve as a tool for effectively managing stakeholder relations. By collaborating with suppliers, partners and even competitors, a plastics manufacturer can create beneficial alliances for its business. Community Management also enables potential problems or conflicts with customers to be resolved quickly, by providing a platform for communicating directly with them.

Finally, Community Management can help strengthen the brand image of a plastics manufacturer online. By regularly publishing relevant and engaging content, interacting with users and responding to their questions and concerns, the company can increase its visibility and credibility on the web. This can attract potential new customers and reinforce existing customers’ trust in the company.