Design and Printing of the Wow Deal Flyer
Our agency managed the design and printing of the Wow Deal Flyer. This A5 flyer was printed in full color on lightweight paper, as it was specifically designed for a direct mail campaign for Pizza Hut.
This marketing material was printed and distributed to 100,000 households across various areas of Greater Tunis.
Format: A5 Paper: 90g Printing: Full Color (CMYK)
A flyer is a single-page leaflet, often folded, that typically contains information intended to capture the reader’s interest. The purpose of a flyer can be to announce an event, promote a product or service, or raise awareness for a cause.
A restaurant flyer is an invitation to visit your establishment; therefore, it must be designed to be enticing. While a restaurant brochure shares the same objective, it generally contains more detailed information about the location and is typically sent via direct mail.
Flyer Wow Deal Pizza Hut
Why use direct mail?
Direct mail is one of the most important tools in a company’s marketing strategy. It allows you to connect with consumers when they might not otherwise be reachable—like when they are driving on the highway, preparing dinner, or even away from home… which, by the way, is exactly both the advantage and disadvantage of direct mail. When people aren’t home, an ad for your restaurant won’t do you much good. But when they are home, it is essential to put them in a mindset that makes them receptive to your message and positive toward your establishment.
That’s why it’s important to find a balance between the frequency of your direct mail campaigns and the emphasis you place on other forms of advertising. If your business relies too heavily on direct mail alone, your ads won’t reach potential customers as often as necessary. Conversely, if you rely too much on other forms of advertising (like radio or TV ads), there will be times when potential customers cannot be reached by your business at all!
Mission Information:
Date: March 2018
Client: PIZZA HUT TUNISIA
