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We designed and printed the menu for our client, The Square restaurant.
The Menu had the following technical specifications:
– Format: 21 x 20
– Page: 16
– Paper: 350g mat coated
– R/V mat lamination on all pages
Menu Restaurant the Square
In this article, we’ll look at the importance of menu design and printing in a restaurant’s communications policy. The main objective is to highlight the role menus play in maintaining good customer relations and building customer loyalty.
Menu design and printing is one of the most important aspects of your restaurant’s marketing strategy. You need to ensure that your menus are well designed and printed on high-quality paper with clear, easy-to-read fonts. When designing your menu, bear in mind that it needs to be visually appealing to consumers and provide information on the variety of food products available in your restaurant. It should also enable customers to decide quickly what they want to order by presenting photos or descriptions of each product featured on the menu.
The best way to ensure that customers take note of your order from a distance is to use bright colors on your menus. However, avoid using too many different colors on the same page so as not to confuse them with other products available in your restaurant. Choose simple but attractive fonts for descriptions and prices so that customers can read them easily, even from a distance.
The project was carried out in April 2012
