Plexiglas sign for Pizza Hut WordCup

Premium Plexiglass Signage: Pizza Hut’s World Cup Campaign

Our agency is proud to showcase the successful production and implementation of custom Plexiglass signage for Pizza Hut’s high-profile World Cup campaign. This project began with a comprehensive creative phase, where our design team collaborated closely with the client to develop bespoke graphic assets specifically tailored to spotlight Pizza Hut’s exclusive “World Cup Deals.”

The primary goal was to craft a high-impact point-of-sale display that captures the electric, global energy of the tournament while remaining meticulously aligned with Pizza Hut’s iconic brand identity and color palette. We focused on creating a visual hierarchy that draws the customer’s eye immediately to the promotional offers, driving conversion at the register.

Technical Specifications:

• Format: Standard A4 size, strategically optimized for high-visibility placement on service countertops, bar areas, or wall mounts.
• Printing: High-definition, four-color digital printing (single-sided). We utilized premium inks to ensure vibrant, eye-catching visuals that stand out even in brightly lit environments.
• Finish: Premium matte lamination applied to minimize distracting light glare and provide a sophisticated, professional, and durable texture.
• Media: Heavy-duty 300g coated stock was selected to ensure the graphic insert remains perfectly flat, crisp, and professional over the duration of the month-long campaign.
• Structure: Each insert is securely mounted within a sleek, ultra-transparent Plexiglass frame, offering a contemporary aesthetic and a “floating” effect for the artwork.

Project Details: Pizza Hut World Cup Signage

• Completion Date: June 2018 (Launched specifically for the tournament kickoff).
• Client: Pizza Hut
• Project Scope: From initial concept and graphic design to final material selection, printing, and assembly.
• Agency Expertise: Produced by our Print Division, specializing in high-end retail solutions and bespoke promotional displays for international franchises.